Personal Finance for Your 20s — The Book Nobody Taught You
Written by Noreen Hynes, a Chartered Accountant, former CEO, and entrepreneur with 40 years of real financial experience.
Whether you are launching a business or taking
control of your finances for the first time —
Noreen Hynes has written the books you need.
Written by a Chartered Accountant, former CEO
and an entrepreneur with 40 years of hands-on
business and financial experience.
Startup Insights for Entrepreneurs.
Personal Finance Skills for Your 20s.
Two Books. Real Experience. Real Results.
Noreen Hynes Award winning Author
What You Will Learn — 12 Personal Finance
Chapters for Young Adults
Click Here
No spam. No selling your data. Unsubscribe any time. Just early access and free personal finance guidance for your 20s.
Most people never learn how to save money, budget properly or start investing until it is too late. Schools do not teach it. Banks profit from the gap. Rich Start closes it.Written for young adults aged 18 to 28,
this personal finance guide covers
everything you actually need:
How to save money on any income.
How to build a budget that actually works.
How to start investing with whatever you have.
How to build credit and avoid debt traps.
How compound interest helps you build wealth in your 20's.
How to create an emergency fund from zero.
How side hustles accelerate your finances.
No jargon. No judgement. Just financial
literacy that changes everything when you
learn it early.
Join the early access list now and get
the free 30-day money action plan today.
How to write a business plan that works.
How to find startup funding and investors.
How to manage cash flow from day one.
How to handle legal and compliance matters.
How to market your business on any budget.
How to build and manage a winning team.
Co-authored by Noreen Hynes FCA and
Eugene Savage — two entrepreneurs with
over 40 years of combined experience.
Award-winning. Available now on Amazon.
You have the idea. You have the drive. What every entrepreneur needs now is the practical knowledge to make it last. Everything you need to know about how to start a business and make it last.This award-winning business startup guide walks you through every stage of building a business — from your very first idea to your exit strategy — in plain English with checklists you can act on immediately.
Order Now
Award-Winning Book on Business Start-up Success and a new book to be released on Personal Finance for Young Adults
Whether you are a young adult learning how to save money, build wealth and achieve financial independence — or an entrepreneur who needs a practical guide on how to start a business —
Noreen Hynes has written the books you need.
FCA Chartered Accountant. Former CEO& Entrepreneur with 40 years of real financial and hands on business experience.
Rich Start- The No B/S Money Guide For Your 20's
COMING LATE 2026 — Register for early release
Rich Start: The No-BS Personal Finance Guide for Young Adults
Most young adults aged 18 to 28 never learn how to save money, budget properly or start investing until it is too late.
Rich Start closes that gap permanently.
→ How to save money on any income → How to build a budget that works → How to start investing with little money → How to build your credit score from zero → How compound interest builds wealth in your 20s → How to create an emergency fund → How side hustle ideas accelerate your finances → How to achieve financial independence early
Financial literacy that changes everything. Written by an award-winning Chartered Accountant with 40 years of real financial and business experience.
Get the free 30-day money action plan today.
Click Here
Award Winning
Start-up Checklist for Success - The Essentials You Need To Know
The Essential Business Startup Guide
Everything you need to know about how to start a business and make it last — in plain English, with checklists for every stage.
→ How to write a business plan that works
→ How to find startup funding and investors
→ How to manage cash flow from day one
→ How to handle small business accounting
→ How to manage legal and compliance matters
→ How to build a sales and marketing strategy
→ How to recruit and manage good people
→ How to manage startup risks and opportunities
→ How to plan your business exit strategy
Co-authored by Noreen Hynes FCA Chartered Accountant and Eugene Savage — two entrepreneurs with over 40 + years of combined experience building and running businesses.
Winner of the Literary Titan Gold Book Award and the American Writing Award.
Order Now
Book Reviews
What Readers Are Saying
Entrepreneurs and young adults are already transforming their businesses and finances using these award-winning books.
Amazon Reviews
A note to our readers To everyone who took the time to leave a review — thank you. It means more than you know. Reviews are how other readers find this book, and every one of them helps a fellow entrepreneur get their hands on knowledge that could make a real difference to their business.
Top reviews from United Kingdom
Reviewed in the United Kingdom on 4 April 2023
As founder of a successful startup (that was eventually acquired by a major multinational) I found this to be a very sober and structured guide to managing a young business.
Noreen has an incredibly clear and concise way of structuring complex topics into simple steps.
In this book Noreen and Eugene didn't seek to excite you with vague and unspecific high-level strategic tips. It is a sober and accessible step-by-step guide on how to get the important details right, and make your business a success.
It was this advice that certainly helped mine.
5 star, must-buy, and highly recommended.
5.0 out of 5 stars Best business startup book I'v read yet.
Reviewed in the United Kingdom on 4 April 2023
Loved the layout of this book. It was easy to read and understand and was very helpful to me and is a practical book. Would recommend this book for all business owners not just startups. Also a great book for business students. I liked that it covered so many subjects including preparing business plans, raising funding,
accounting and finance and practical issues like insurance, recruiting business partners, recruiting and managing staff. Also I liked that it covered technology and smart working. Overall a fantastic book to have with you on your desk.
5.0 out of 5 stars Easy to Read and a Valuable Resource
Reviewed in the United Kingdom on 26 April 2023
The layout of the book is easy to read and the content is straight to the point. Valuable information, anyone looking to start-up their own business should certainly digest book. Great information on protecting intellectual property.
5.0 out of 5 stars Excellent guide for start up success
Reviewed in the United Kingdom on 7 April 2023
This is a really useful, well written, guidebook for startups and even established growing businesses that want to check their compass. Very much worth a read.
5.0 out of 5 stars What a fabulous book !
Reviewed in the United Kingdom on 21 March 2023
Noreen has some fantastic advice on how to run a startup from the planning stages all the way to growing and selling the company.
Check it out!
5.0 out of 5 stars A great book
Reviewed in the United Kingdom on 3 April 2023
Some excellent insights.
Top reviews from other countries
IRISH MIKE
5.0 out of 5 stars Entrepreneurship does &donts
Reviewed in the United States on 16 May 2023
I have read books on entrepreneurship before but this book is unique because it walks you through the business start up step by step covering everything you need to know and gives great references. It suggestsstarting your business using cutting edge technologies to give you a competitive edge.I liked the way it explained financial matters business plans and the case study was a great success
J. Wallace
5.0 out of 5 stars An excellent comprehensive guidebook for starting your own successful business.
Reviewed in the United States on 27 March 2023
This is a valuable read for people running businesses and students who want to learn about business: many who start a new business have a great idea but need step-by-step guidance that they can rely on, especially in their first few vital years.
This is a guide you can use time and time again. It protects your business from sudden unwelcome surprises and obstacles stopping growth. It includes a strategic approach, including a comprehensive business plan and a legal plan to ensure compliance with local and national regulations; insurance matters, accounting, and finance are very well covered, cash flows are explained in detail, and they are the bloodline of any business, fundraising and pitching to investors. The mock case study brings it all together.
It also covers bookkeeping and accounting, which few similar books do. I like that it explains the difference between accounting profit and cash flow, which is essential to understand. It is straightforward and easy to follow and a book to keep in your bottom drawer.
I recommend this book to all business people starting or running a business.
Literary Titan Review
"In the world of entrepreneurship, it's a known fact that a significant percentage of startups fail within their first year. The Startup Checklist for Success, authored by Hynes and Savage, serves as an invaluable guidebook for budding entrepreneurs seeking to navigate these challenging initial phases and beyond. The authors have artfully distilled the essence of entrepreneurship into digestible components, emphasizing the importance of a solid foundation and detailing each step, from personal development and idea-pitching to financial management and operational nuances.
The strength of this book lies in its blend of fundamental business principles, practical insights, and often overlooked information critical for long-term success. Hynes and Savage masterfully render intricate business concepts into accessible language, providing clear and concise illustrations for understanding the company's accounts. It's akin to a comprehensive textbook for entrepreneurship, offering an assortment of strategic advice and nuggets of wisdom.
The Startup Checklist for Success endeavors to be an entrepreneur's trusted companion throughout their business journey. It is a compendium of diverse yet essential information, encapsulating hard skills such as bookkeeping and calculating break-even points, along with softer elements like managing one's ego and understanding the necessity of reevaluation in the face of failure. It has the unique ability to decode complex financial concepts into simpler terms, thereby enabling entrepreneurs to grasp the pivotal aspects of their venture.
The authors' strategy of condensing complex subjects makes the content more accessible to readers. They offer a helpful overview of potential accounting hurdles an entrepreneur might encounter without intending to deliver exhaustive instruction on creating accounting books. This book is a great tool for anyone involved in a business venture, whether in the idea stage, recently established, or long-standing. It is a practical guide to the entrepreneurial world, presenting the author's first-hand experiences and implicitly conveying their tacit knowledge. Although it doesn't promise to instantly metamorphose the reader into a business expert, it certainly addresses critical questions pertaining to the establishment and operation of companies. In a landscape where not everyone has access to mentorship from a successful businessperson, The Startup Checklist for Success provides the necessary guidance and wisdom that every entrepreneur can benefit from."- LITERARY TITAN ★★★★★
Award-Winning Book on Business Start-up Success and a new book to be released on Personal Finance for Young Adults
Whether you are a young adult learning how to save money, build wealth and achieve financial independence — or an entrepreneur who needs a practical guide on how to start a business —
Noreen Hynes has written the books you need.
FCA Chartered Accountant. Former CEO& Entrepreneur with 40 years of real financial and hands on business experience.
Rich Start- The No B/S Money Guide For Your 20's
COMING LATE 2026 — Register for early release
Rich Start: The No-BS Personal Finance Guide for Young Adults
Most young adults aged 18 to 28 never learn how to save money, budget properly or start investing until it is too late.
Rich Start closes that gap permanently.
→ How to save money on any income → How to build a budget that works → How to start investing with little money → How to build your credit score from zero → How compound interest builds wealth in your 20s → How to create an emergency fund → How side hustle ideas accelerate your finances → How to achieve financial independence early
Financial literacy that changes everything. Written by an award-winning Chartered Accountant with 40 years of real financial and business experience.
Get the free 30-day money action plan today.
Click Here
Award Winning
Start-up Checklist for Success - The Essentials You Need To Know
The Essential Business Startup Guide
Everything you need to know about how to start a business and make it last — in plain English, with checklists for every stage.
→ How to write a business plan that works
→ How to find startup funding and investors
→ How to manage cash flow from day one
→ How to handle small business accounting
→ How to manage legal and compliance matters
→ How to build a sales and marketing strategy
→ How to recruit and manage good people
→ How to manage startup risks and opportunities
→ How to plan your business exit strategy
Co-authored by Noreen Hynes FCA Chartered Accountant and Eugene Savage — two entrepreneurs with over 40 + years of combined experience building and running businesses.
Winner of the Literary Titan Gold Book Award and the American Writing Award.
Order Now
Book Reviews
What Readers Are Saying
Entrepreneurs and young adults are already transforming their businesses and finances using these award-winning books.
Amazon Reviews
A note to our readers To everyone who took the time to leave a review — thank you. It means more than you know. Reviews are how other readers find this book, and every one of them helps a fellow entrepreneur get their hands on knowledge that could make a real difference to their business.
Top reviews from United Kingdom
Reviewed in the United Kingdom on 4 April 2023
As founder of a successful startup (that was eventually acquired by a major multinational) I found this to be a very sober and structured guide to managing a young business.
Noreen has an incredibly clear and concise way of structuring complex topics into simple steps.
In this book Noreen and Eugene didn't seek to excite you with vague and unspecific high-level strategic tips. It is a sober and accessible step-by-step guide on how to get the important details right, and make your business a success.
It was this advice that certainly helped mine.
5 star, must-buy, and highly recommended.
5.0 out of 5 stars Best business startup book I'v read yet.
Reviewed in the United Kingdom on 4 April 2023
Loved the layout of this book. It was easy to read and understand and was very helpful to me and is a practical book. Would recommend this book for all business owners not just startups. Also a great book for business students. I liked that it covered so many subjects including preparing business plans, raising funding,
accounting and finance and practical issues like insurance, recruiting business partners, recruiting and managing staff. Also I liked that it covered technology and smart working. Overall a fantastic book to have with you on your desk.
5.0 out of 5 stars Easy to Read and a Valuable Resource
Reviewed in the United Kingdom on 26 April 2023
The layout of the book is easy to read and the content is straight to the point. Valuable information, anyone looking to start-up their own business should certainly digest book. Great information on protecting intellectual property.
5.0 out of 5 stars Excellent guide for start up success
Reviewed in the United Kingdom on 7 April 2023
This is a really useful, well written, guidebook for startups and even established growing businesses that want to check their compass. Very much worth a read.
5.0 out of 5 stars What a fabulous book !
Reviewed in the United Kingdom on 21 March 2023
Noreen has some fantastic advice on how to run a startup from the planning stages all the way to growing and selling the company.
Check it out!
5.0 out of 5 stars A great book
Reviewed in the United Kingdom on 3 April 2023
Some excellent insights.
Top reviews from other countries
IRISH MIKE
5.0 out of 5 stars Entrepreneurship does &donts
Reviewed in the United States on 16 May 2023
I have read books on entrepreneurship before but this book is unique because it walks you through the business start up step by step covering everything you need to know and gives great references. It suggestsstarting your business using cutting edge technologies to give you a competitive edge.I liked the way it explained financial matters business plans and the case study was a great success
J. Wallace
5.0 out of 5 stars An excellent comprehensive guidebook for starting your own successful business.
Reviewed in the United States on 27 March 2023
This is a valuable read for people running businesses and students who want to learn about business: many who start a new business have a great idea but need step-by-step guidance that they can rely on, especially in their first few vital years.
This is a guide you can use time and time again. It protects your business from sudden unwelcome surprises and obstacles stopping growth. It includes a strategic approach, including a comprehensive business plan and a legal plan to ensure compliance with local and national regulations; insurance matters, accounting, and finance are very well covered, cash flows are explained in detail, and they are the bloodline of any business, fundraising and pitching to investors. The mock case study brings it all together.
It also covers bookkeeping and accounting, which few similar books do. I like that it explains the difference between accounting profit and cash flow, which is essential to understand. It is straightforward and easy to follow and a book to keep in your bottom drawer.
I recommend this book to all business people starting or running a business.
Literary Titan Review
"In the world of entrepreneurship, it's a known fact that a significant percentage of startups fail within their first year. The Startup Checklist for Success, authored by Hynes and Savage, serves as an invaluable guidebook for budding entrepreneurs seeking to navigate these challenging initial phases and beyond. The authors have artfully distilled the essence of entrepreneurship into digestible components, emphasizing the importance of a solid foundation and detailing each step, from personal development and idea-pitching to financial management and operational nuances.
The strength of this book lies in its blend of fundamental business principles, practical insights, and often overlooked information critical for long-term success. Hynes and Savage masterfully render intricate business concepts into accessible language, providing clear and concise illustrations for understanding the company's accounts. It's akin to a comprehensive textbook for entrepreneurship, offering an assortment of strategic advice and nuggets of wisdom.
The Startup Checklist for Success endeavors to be an entrepreneur's trusted companion throughout their business journey. It is a compendium of diverse yet essential information, encapsulating hard skills such as bookkeeping and calculating break-even points, along with softer elements like managing one's ego and understanding the necessity of reevaluation in the face of failure. It has the unique ability to decode complex financial concepts into simpler terms, thereby enabling entrepreneurs to grasp the pivotal aspects of their venture.
The authors' strategy of condensing complex subjects makes the content more accessible to readers. They offer a helpful overview of potential accounting hurdles an entrepreneur might encounter without intending to deliver exhaustive instruction on creating accounting books. This book is a great tool for anyone involved in a business venture, whether in the idea stage, recently established, or long-standing. It is a practical guide to the entrepreneurial world, presenting the author's first-hand experiences and implicitly conveying their tacit knowledge. Although it doesn't promise to instantly metamorphose the reader into a business expert, it certainly addresses critical questions pertaining to the establishment and operation of companies. In a landscape where not everyone has access to mentorship from a successful businessperson, The Startup Checklist for Success provides the necessary guidance and wisdom that every entrepreneur can benefit from."- LITERARY TITAN ★★★★★
What You Will Learn — 12 Personal Finance
Chapters for Young Adults
Click Here
No spam. No selling your data. Unsubscribe any time. Just early access and free personal finance guidance for your 20s.
Most people never learn how to save money, budget properly or start investing until it is too late. Schools do not teach it. Banks profit from the gap. Rich Start closes it.Written for young adults aged 18 to 28,
this personal finance guide covers
everything you actually need:
How to save money on any income.
How to build a budget that actually works.
How to start investing with whatever you have.
How to build credit and avoid debt traps.
How compound interest helps you build wealth in your 20's.
How to create an emergency fund from zero.
How side hustles accelerate your finances.
No jargon. No judgement. Just financial
literacy that changes everything when you
learn it early.
Join the early access list now and get
the free 30-day money action plan today.
How to write a business plan that works.
How to find startup funding and investors.
How to manage cash flow from day one.
How to handle legal and compliance matters.
How to market your business on any budget.
How to build and manage a winning team.
Co-authored by Noreen Hynes FCA and
Eugene Savage — two entrepreneurs with
over 40 years of combined experience.
Award-winning. Available now on Amazon.
You have the idea. You have the drive. What every entrepreneur needs now is the practical knowledge to make it last. Everything you need to know about how to start a business and make it last.This award-winning business startup guide walks you through every stage of building a business — from your very first idea to your exit strategy — in plain English with checklists you can act on immediately.
Order Now
Award-Winning Book on Business Start-up Success and a new book to be released on Personal Finance for Young Adults
Whether you are a young adult learning how to save money, build wealth and achieve financial independence — or an entrepreneur who needs a practical guide on how to start a business —
Noreen Hynes has written the books you need.
FCA Chartered Accountant. Former CEO& Entrepreneur with 40 years of real financial and hands on business experience.
Rich Start- The No B/S Money Guide For Your 20's
COMING LATE 2026 — Register for early release
Rich Start: The No-BS Personal Finance Guide for Young Adults
Most young adults aged 18 to 28 never learn how to save money, budget properly or start investing until it is too late.
Rich Start closes that gap permanently.
→ How to save money on any income → How to build a budget that works → How to start investing with little money → How to build your credit score from zero → How compound interest builds wealth in your 20s → How to create an emergency fund → How side hustle ideas accelerate your finances → How to achieve financial independence early
Financial literacy that changes everything. Written by an award-winning Chartered Accountant with 40 years of real financial and business experience.
Get the free 30-day money action plan today.
Click Here
Award Winning
Start-up Checklist for Success - The Essentials You Need To Know
The Essential Business Startup Guide
Everything you need to know about how to start a business and make it last — in plain English, with checklists for every stage.
→ How to write a business plan that works
→ How to find startup funding and investors
→ How to manage cash flow from day one
→ How to handle small business accounting
→ How to manage legal and compliance matters
→ How to build a sales and marketing strategy
→ How to recruit and manage good people
→ How to manage startup risks and opportunities
→ How to plan your business exit strategy
Co-authored by Noreen Hynes FCA Chartered Accountant and Eugene Savage — two entrepreneurs with over 40 + years of combined experience building and running businesses.
Winner of the Literary Titan Gold Book Award and the American Writing Award.
Order Now
Book Reviews
What Readers Are Saying
Entrepreneurs and young adults are already transforming their businesses and finances using these award-winning books.
Amazon Reviews
A note to our readers To everyone who took the time to leave a review — thank you. It means more than you know. Reviews are how other readers find this book, and every one of them helps a fellow entrepreneur get their hands on knowledge that could make a real difference to their business.
Top reviews from United Kingdom
Reviewed in the United Kingdom on 4 April 2023
As founder of a successful startup (that was eventually acquired by a major multinational) I found this to be a very sober and structured guide to managing a young business.
Noreen has an incredibly clear and concise way of structuring complex topics into simple steps.
In this book Noreen and Eugene didn't seek to excite you with vague and unspecific high-level strategic tips. It is a sober and accessible step-by-step guide on how to get the important details right, and make your business a success.
It was this advice that certainly helped mine.
5 star, must-buy, and highly recommended.
5.0 out of 5 stars Best business startup book I'v read yet.
Reviewed in the United Kingdom on 4 April 2023
Loved the layout of this book. It was easy to read and understand and was very helpful to me and is a practical book. Would recommend this book for all business owners not just startups. Also a great book for business students. I liked that it covered so many subjects including preparing business plans, raising funding,
accounting and finance and practical issues like insurance, recruiting business partners, recruiting and managing staff. Also I liked that it covered technology and smart working. Overall a fantastic book to have with you on your desk.
5.0 out of 5 stars Easy to Read and a Valuable Resource
Reviewed in the United Kingdom on 26 April 2023
The layout of the book is easy to read and the content is straight to the point. Valuable information, anyone looking to start-up their own business should certainly digest book. Great information on protecting intellectual property.
5.0 out of 5 stars Excellent guide for start up success
Reviewed in the United Kingdom on 7 April 2023
This is a really useful, well written, guidebook for startups and even established growing businesses that want to check their compass. Very much worth a read.
5.0 out of 5 stars What a fabulous book !
Reviewed in the United Kingdom on 21 March 2023
Noreen has some fantastic advice on how to run a startup from the planning stages all the way to growing and selling the company.
Check it out!
5.0 out of 5 stars A great book
Reviewed in the United Kingdom on 3 April 2023
Some excellent insights.
Top reviews from other countries
IRISH MIKE
5.0 out of 5 stars Entrepreneurship does &donts
Reviewed in the United States on 16 May 2023
I have read books on entrepreneurship before but this book is unique because it walks you through the business start up step by step covering everything you need to know and gives great references. It suggestsstarting your business using cutting edge technologies to give you a competitive edge.I liked the way it explained financial matters business plans and the case study was a great success
J. Wallace
5.0 out of 5 stars An excellent comprehensive guidebook for starting your own successful business.
Reviewed in the United States on 27 March 2023
This is a valuable read for people running businesses and students who want to learn about business: many who start a new business have a great idea but need step-by-step guidance that they can rely on, especially in their first few vital years.
This is a guide you can use time and time again. It protects your business from sudden unwelcome surprises and obstacles stopping growth. It includes a strategic approach, including a comprehensive business plan and a legal plan to ensure compliance with local and national regulations; insurance matters, accounting, and finance are very well covered, cash flows are explained in detail, and they are the bloodline of any business, fundraising and pitching to investors. The mock case study brings it all together.
It also covers bookkeeping and accounting, which few similar books do. I like that it explains the difference between accounting profit and cash flow, which is essential to understand. It is straightforward and easy to follow and a book to keep in your bottom drawer.
I recommend this book to all business people starting or running a business.
Literary Titan Review
"In the world of entrepreneurship, it's a known fact that a significant percentage of startups fail within their first year. The Startup Checklist for Success, authored by Hynes and Savage, serves as an invaluable guidebook for budding entrepreneurs seeking to navigate these challenging initial phases and beyond. The authors have artfully distilled the essence of entrepreneurship into digestible components, emphasizing the importance of a solid foundation and detailing each step, from personal development and idea-pitching to financial management and operational nuances.
The strength of this book lies in its blend of fundamental business principles, practical insights, and often overlooked information critical for long-term success. Hynes and Savage masterfully render intricate business concepts into accessible language, providing clear and concise illustrations for understanding the company's accounts. It's akin to a comprehensive textbook for entrepreneurship, offering an assortment of strategic advice and nuggets of wisdom.
The Startup Checklist for Success endeavors to be an entrepreneur's trusted companion throughout their business journey. It is a compendium of diverse yet essential information, encapsulating hard skills such as bookkeeping and calculating break-even points, along with softer elements like managing one's ego and understanding the necessity of reevaluation in the face of failure. It has the unique ability to decode complex financial concepts into simpler terms, thereby enabling entrepreneurs to grasp the pivotal aspects of their venture.
The authors' strategy of condensing complex subjects makes the content more accessible to readers. They offer a helpful overview of potential accounting hurdles an entrepreneur might encounter without intending to deliver exhaustive instruction on creating accounting books. This book is a great tool for anyone involved in a business venture, whether in the idea stage, recently established, or long-standing. It is a practical guide to the entrepreneurial world, presenting the author's first-hand experiences and implicitly conveying their tacit knowledge. Although it doesn't promise to instantly metamorphose the reader into a business expert, it certainly addresses critical questions pertaining to the establishment and operation of companies. In a landscape where not everyone has access to mentorship from a successful businessperson, The Startup Checklist for Success provides the necessary guidance and wisdom that every entrepreneur can benefit from."- LITERARY TITAN ★★★★★
Award-Winning Book on Business Start-up Success and a new book to be released on Personal Finance for Young Adults
Whether you are a young adult learning how to save money, build wealth and achieve financial independence — or an entrepreneur who needs a practical guide on how to start a business —
Noreen Hynes has written the books you need.
FCA Chartered Accountant. Former CEO& Entrepreneur with 40 years of real financial and hands on business experience.
Rich Start- The No B/S Money Guide For Your 20's
COMING LATE 2026 — Register for early release
Rich Start: The No-BS Personal Finance Guide for Young Adults
Most young adults aged 18 to 28 never learn how to save money, budget properly or start investing until it is too late.
Rich Start closes that gap permanently.
→ How to save money on any income → How to build a budget that works → How to start investing with little money → How to build your credit score from zero → How compound interest builds wealth in your 20s → How to create an emergency fund → How side hustle ideas accelerate your finances → How to achieve financial independence early
Financial literacy that changes everything. Written by an award-winning Chartered Accountant with 40 years of real financial and business experience.
Get the free 30-day money action plan today.
Click Here
Award Winning
Start-up Checklist for Success - The Essentials You Need To Know
The Essential Business Startup Guide
Everything you need to know about how to start a business and make it last — in plain English, with checklists for every stage.
→ How to write a business plan that works
→ How to find startup funding and investors
→ How to manage cash flow from day one
→ How to handle small business accounting
→ How to manage legal and compliance matters
→ How to build a sales and marketing strategy
→ How to recruit and manage good people
→ How to manage startup risks and opportunities
→ How to plan your business exit strategy
Co-authored by Noreen Hynes FCA Chartered Accountant and Eugene Savage — two entrepreneurs with over 40 + years of combined experience building and running businesses.
Winner of the Literary Titan Gold Book Award and the American Writing Award.
Order Now
Book Reviews
What Readers Are Saying
Entrepreneurs and young adults are already transforming their businesses and finances using these award-winning books.
Amazon Reviews
A note to our readers To everyone who took the time to leave a review — thank you. It means more than you know. Reviews are how other readers find this book, and every one of them helps a fellow entrepreneur get their hands on knowledge that could make a real difference to their business.
Top reviews from United Kingdom
Reviewed in the United Kingdom on 4 April 2023
As founder of a successful startup (that was eventually acquired by a major multinational) I found this to be a very sober and structured guide to managing a young business.
Noreen has an incredibly clear and concise way of structuring complex topics into simple steps.
In this book Noreen and Eugene didn't seek to excite you with vague and unspecific high-level strategic tips. It is a sober and accessible step-by-step guide on how to get the important details right, and make your business a success.
It was this advice that certainly helped mine.
5 star, must-buy, and highly recommended.
5.0 out of 5 stars Best business startup book I'v read yet.
Reviewed in the United Kingdom on 4 April 2023
Loved the layout of this book. It was easy to read and understand and was very helpful to me and is a practical book. Would recommend this book for all business owners not just startups. Also a great book for business students. I liked that it covered so many subjects including preparing business plans, raising funding,
accounting and finance and practical issues like insurance, recruiting business partners, recruiting and managing staff. Also I liked that it covered technology and smart working. Overall a fantastic book to have with you on your desk.
5.0 out of 5 stars Easy to Read and a Valuable Resource
Reviewed in the United Kingdom on 26 April 2023
The layout of the book is easy to read and the content is straight to the point. Valuable information, anyone looking to start-up their own business should certainly digest book. Great information on protecting intellectual property.
5.0 out of 5 stars Excellent guide for start up success
Reviewed in the United Kingdom on 7 April 2023
This is a really useful, well written, guidebook for startups and even established growing businesses that want to check their compass. Very much worth a read.
5.0 out of 5 stars What a fabulous book !
Reviewed in the United Kingdom on 21 March 2023
Noreen has some fantastic advice on how to run a startup from the planning stages all the way to growing and selling the company.
Check it out!
5.0 out of 5 stars A great book
Reviewed in the United Kingdom on 3 April 2023
Some excellent insights.
Top reviews from other countries
IRISH MIKE
5.0 out of 5 stars Entrepreneurship does &donts
Reviewed in the United States on 16 May 2023
I have read books on entrepreneurship before but this book is unique because it walks you through the business start up step by step covering everything you need to know and gives great references. It suggestsstarting your business using cutting edge technologies to give you a competitive edge.I liked the way it explained financial matters business plans and the case study was a great success
J. Wallace
5.0 out of 5 stars An excellent comprehensive guidebook for starting your own successful business.
Reviewed in the United States on 27 March 2023
This is a valuable read for people running businesses and students who want to learn about business: many who start a new business have a great idea but need step-by-step guidance that they can rely on, especially in their first few vital years.
This is a guide you can use time and time again. It protects your business from sudden unwelcome surprises and obstacles stopping growth. It includes a strategic approach, including a comprehensive business plan and a legal plan to ensure compliance with local and national regulations; insurance matters, accounting, and finance are very well covered, cash flows are explained in detail, and they are the bloodline of any business, fundraising and pitching to investors. The mock case study brings it all together.
It also covers bookkeeping and accounting, which few similar books do. I like that it explains the difference between accounting profit and cash flow, which is essential to understand. It is straightforward and easy to follow and a book to keep in your bottom drawer.
I recommend this book to all business people starting or running a business.
Literary Titan Review
"In the world of entrepreneurship, it's a known fact that a significant percentage of startups fail within their first year. The Startup Checklist for Success, authored by Hynes and Savage, serves as an invaluable guidebook for budding entrepreneurs seeking to navigate these challenging initial phases and beyond. The authors have artfully distilled the essence of entrepreneurship into digestible components, emphasizing the importance of a solid foundation and detailing each step, from personal development and idea-pitching to financial management and operational nuances.
The strength of this book lies in its blend of fundamental business principles, practical insights, and often overlooked information critical for long-term success. Hynes and Savage masterfully render intricate business concepts into accessible language, providing clear and concise illustrations for understanding the company's accounts. It's akin to a comprehensive textbook for entrepreneurship, offering an assortment of strategic advice and nuggets of wisdom.
The Startup Checklist for Success endeavors to be an entrepreneur's trusted companion throughout their business journey. It is a compendium of diverse yet essential information, encapsulating hard skills such as bookkeeping and calculating break-even points, along with softer elements like managing one's ego and understanding the necessity of reevaluation in the face of failure. It has the unique ability to decode complex financial concepts into simpler terms, thereby enabling entrepreneurs to grasp the pivotal aspects of their venture.
The authors' strategy of condensing complex subjects makes the content more accessible to readers. They offer a helpful overview of potential accounting hurdles an entrepreneur might encounter without intending to deliver exhaustive instruction on creating accounting books. This book is a great tool for anyone involved in a business venture, whether in the idea stage, recently established, or long-standing. It is a practical guide to the entrepreneurial world, presenting the author's first-hand experiences and implicitly conveying their tacit knowledge. Although it doesn't promise to instantly metamorphose the reader into a business expert, it certainly addresses critical questions pertaining to the establishment and operation of companies. In a landscape where not everyone has access to mentorship from a successful businessperson, The Startup Checklist for Success provides the necessary guidance and wisdom that every entrepreneur can benefit from."- LITERARY TITAN ★★★★★
About Noreen Hynes
Noreen Hynes is a retired FCA Chartered Accountant, former CEO and serial entrepreneur with more than 40 years of hands-on experience across food and drinks, technology, energy, property and consulting. She knows about finance and entrepreneurship and is the the award-winning author of two books — Rich Start, the personal finance guide helping young adults achieve financial independence and Start-up Checklist for Success, the essential business startup handbook.
Winner of the Literary Titan Gold Book Award and the American Writing Award.
She writes the books she wishes had existed when she was starting out.