Start-up Checklist for Success

Most entrepreneurs who start up a new business have a great idea are passionate and enthusiastic, and cannot wait to get started, but few of them have the experience or knowledge to succeed.

According to Investopedia, “There are currently 31.7 million small businesses in the United States, which make up 99.9% of all U.S. businesses.1 Many small businesses start up every month but the failure rate is high. As of 2021, 20% failed in the first year, 50% within five years, and 65% within 10 years.”

It does not have to be this way. This book contains what you need to know to succeed with your start-up.

It demystifies complex subjects. It is like a how-to manual you can easily follow. Rarely will you find a book on start-ups that covers so much information, including setting up a company,  preparing a feasibility study, preparing a business plan, appointing co-founders, identifying sources of funding, valuations, cash management, financial and management accounting, cloud computing, compliance matters, legal matters, governance, sales and marketing, social media marketing,  web site set up, recruiting a mentor, allocating shares to co-founders, timing growth, risks and opportunities, exit strategies, asking for help and much more? It also incorporates a case study.  It has checklists for every stage of your start-up laid out in an easily understandable way. It covers the post-idea stage of a start-up and is a bible of information. Look at the list of contents and see the expansive list of subjects covered.  The authors have practical hands-on experience in all business areas and know their stuff. What you will learn from this book could be a game changer for your business and propel you to success.

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